Ultimate
Fan Engagement

Augmented Reality Tower

This was an amazingly fun project of a live broadcast tower using a real-time game engine for use at music and sporting events. It featured an updating video calendar with performance details, related social displays and the augmented reality fun house mirror. This fun house mirror would react and interact with fans and proved to be a massive hit as you can see from the videos. This tower featured at events such as Music Midtown, Lollapalooza, Voodoo Fest, Austin City Limits just to name a few.

I oversaw the team and got stuck into the design and development of this project during my time as CTO of Vixi.